Monetize Your Sales Process – Achieve Business Freedom

Thinking B2B: The evolution of the B2B sales rep

by Warren Moss ( @warrenmoss ) South African B2B companies are obsessed with moving from ‘product’- to ‘solutions’-selling because they believe that B2B buyers are looking for solutions, instead of products. While this is absolutely true, the B2B companies totally overestimate their influence in the purchase journey. Understands more […]

Leave a Reply

Your email address will not be published. Required fields are marked *